Siona

Posted by Siona | 25 June 2019

Internet robots, spiders, web bots, crawlers. Bots are known by many names. But what are they exactly? Bots are little software programs that were created to perform elementary and repetitive...

149 LikesComments Off on The Good, the Bad and the Bot
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Seventury, UTM codes, UTM builder, newsletter
Posted by Siona | 16 May 2019

Every brand sends a newsletter, places a branded content article on an external site or uses an influencer for their product. The results are likely to differ, and of course...

134 LikesComments Off on How do you measure the effectiveness and results of a campaign or newsletter? Use UTM codes!
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service marketing, seventury, marketing research
Posted by Siona | 04 May 2019

Marketing for Services is challenging. The rules of product marketing don’t apply and there are other factors to consider. In the service marketing industry, it is all about perception.  ...

133 LikesComments Off on Marketing for Services
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